Hiding in Plain Sight
Design of HPS mailing for cocktails with a hidden message.
The kit consisted of a printed postcard with glow in the dark ink with a message hidden at first sight and a key with directions written with typewriter, inviting the different personalities of the cultural scene of Amsterdam to the bar. This paper was wrapped in a crochet woven sleeve that also glowed in the dark.
If the person went to the bar with this hidden message and key, they had the possibility of opening the chest of secret recipes and enjoy a special cocktail.